Privacy Policy

This Privacy Policy describes how Anthony's Coal Fired Pizza ("we," "us," "our," or "the Company") collects, uses, discloses, retains, and protects the personal information of visitors and customers who access or use our website located at food-acfp.rest (the "Website"), as well as our online ordering platform, loyalty programs, and other digital services we offer (collectively, the "Services"). By accessing or using our Services, you acknowledge that you have read, understood, and agree to the practices described in this Privacy Policy.

We are committed to safeguarding your privacy and ensuring that your personal information is handled responsibly, transparently, and in accordance with applicable United States federal and state privacy laws, including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), the Federal Trade Commission Act (FTC Act), the CAN-SPAM Act, and other relevant federal and state regulations. We encourage you to read this policy in full before providing any personal information to us.

1. About Us

Anthony's Coal Fired Pizza is a food service business dedicated to delivering exceptional dining experiences through our restaurant locations and digital ordering platforms. For all matters related to privacy, data protection, or this Privacy Policy, you may contact us using the following details:

2. Scope of This Privacy Policy

This Privacy Policy applies to all personal information collected through:

• Our Website at food-acfp.rest
• Online food ordering portals and mobile interfaces
• Email communications, newsletters, and promotional campaigns
• Customer loyalty and rewards programs
• Social media interactions on platforms where we maintain a presence
• In-store digital kiosks, Wi-Fi sign-up portals, or feedback forms
• Third-party platforms through which orders are placed on our behalf

This policy does not apply to third-party websites, applications, or services that may be linked from our Website. We encourage you to review the privacy policies of those third parties independently.

3. Information We Collect

We collect various categories of personal information depending on how you interact with our Services. Below is a detailed breakdown of the types of data we may collect.

3.1 Personal Identification Information

When you create an account, place an order, make a reservation, or contact us, we may collect:

• Full name
• Email address
• Phone number
• Mailing or delivery address
• Date of birth (where provided for loyalty programs or age verification)
• Username and password for account registration
• Profile photo (if uploaded)

3.2 Payment and Transaction Information

To process orders and transactions, we may collect:

• Credit or debit card details (processed securely through PCI-DSS compliant payment processors)
• Billing address
• Order history and purchase details
• Gift card information
• Refund and dispute records

Note: We do not store full payment card numbers on our servers. Payment processing is handled by trusted third-party providers.

3.3 Usage and Behavioral Data

When you browse our Website or use our digital Services, we automatically collect:

• Pages visited and content viewed
• Time and date of visits
• Duration spent on each page
• Clickstream data and navigation paths
• Search queries entered on our Website
• Items added to cart and abandoned
• Frequency of visits and returning user status

3.4 Device and Technical Information

We may automatically collect technical information about the device and software you use to access our Services, including:

• IP address
• Browser type and version
• Operating system
• Device type (desktop, mobile, tablet)
• Device identifiers and hardware model
• Screen resolution
• Referring URLs
• Internet service provider (ISP)

3.5 Location Data

We may collect precise or approximate location data when you:

• Enable location services on your mobile device while using our app or mobile site
• Enter a delivery address
• Search for nearby restaurant locations

You may disable location tracking through your device settings at any time, though some features may be limited as a result.

3.6 Communications and Feedback

When you contact us or participate in surveys and promotions, we collect:

• Content of emails, chats, or messages sent to us
• Customer service records and support tickets
• Survey responses and feedback forms
• Reviews or ratings you submit

3.7 Cookie and Tracking Data

We use cookies, web beacons, pixel tags, and similar tracking technologies to collect information about your online activity and preferences. Please refer to Section 8 of this Privacy Policy for detailed information on our Cookie usage practices.

3.8 Social Media Data

If you interact with us via social media platforms (such as Facebook, Instagram, or Twitter/X), or if you use social login features to access our Services, we may receive certain information from those platforms, including your public profile information and, where permitted, your email address. This collection is subject to each platform's own privacy policies and settings.

4. How We Use Your Information

We use the personal information we collect for the following purposes:

4.1 Service Provision and Order Fulfillment

• Processing and delivering your food orders
• Managing your account registration and profile
• Confirming reservations and bookings
• Processing payments and issuing receipts
• Facilitating loyalty program rewards and point redemption
• Responding to customer service inquiries and resolving disputes

4.2 Communications

• Sending order confirmations, receipts, and status updates
• Responding to your questions and support requests
• Sending transactional notifications required for the delivery of our Services
• Communicating changes to our menu, services, terms, or policies

4.3 Marketing and Promotions

• Sending promotional emails, newsletters, and special offers (where you have opted in)
• Personalizing marketing content based on your preferences and order history
• Running contests, sweepstakes, and loyalty reward campaigns
• Retargeting advertisements on third-party platforms

You may opt out of marketing communications at any time by clicking the "Unsubscribe" link in our emails or by contacting us at [email protected].

4.4 Analytics and Website Improvement

• Analyzing user behavior and Website performance
• Conducting A/B testing and usability research
• Improving our Website design, features, and functionality
• Monitoring technical issues and diagnosing errors
• Understanding customer preferences to refine our menu offerings

4.5 Legal Compliance and Security

• Complying with applicable laws, regulations, and legal processes
• Preventing, detecting, and investigating fraud or unauthorized activity
• Enforcing our Terms of Service and other policies
• Protecting the rights, property, or safety of our company, customers, or the public
• Maintaining records as required by tax, accounting, or food safety regulations

4.6 Business Operations

• Managing internal business processes such as auditing, forecasting, and reporting
• Supporting corporate transactions such as mergers, acquisitions, or asset sales
• Training staff and improving customer service quality

5. How We Share Your Information

We do not sell your personal information for monetary compensation. However, we may share your data with trusted third parties in the following circumstances:

5.1 Service Providers and Business Partners

We engage third-party companies to perform functions on our behalf. These may include:

• Payment processors — to securely process credit/debit card transactions
• Delivery partners — to facilitate food delivery to your location
• Cloud hosting providers — to store and manage our data infrastructure
• Email marketing platforms — to manage promotional campaigns
• Analytics providers (e.g., Google Analytics) — to analyze Website usage
• Customer support software — to manage service requests
• Loyalty program administrators — to manage rewards and points

All third-party service providers are required to handle your data in accordance with applicable privacy laws and are prohibited from using your information for any purpose other than providing services to us.

5.2 Legal Requirements and Law Enforcement

We may disclose your personal information when required or permitted by law, including:

• Responding to valid legal process (subpoenas, court orders, government requests)
• Cooperating with law enforcement investigations
• Enforcing our legal rights or defending against legal claims
• Protecting the safety of any person from imminent harm
• Complying with applicable local, state, or federal laws

5.3 Business Transfers

In the event of a merger, acquisition, restructuring, sale of assets, or bankruptcy, your personal information may be transferred to the acquiring entity as part of that transaction. We will notify you via email or a prominent notice on our Website if such a transfer occurs and your data becomes subject to a materially different privacy policy.

5.4 With Your Consent

We may share your information with other third parties when you have given us your explicit consent to do so, such as when entering a co-branded promotion or sweepstakes with a partner.

5.5 Aggregated and De-identified Data

We may share aggregated, anonymized, or de-identified data that cannot reasonably be used to identify you with partners, advertisers, or for industry research purposes.

6. Data Security

We take the security of your personal information seriously and implement a variety of industry-standard technical, administrative, and physical measures to protect your data from unauthorized access, disclosure, alteration, or destruction. These measures include:

• SSL/TLS Encryption: All data transmitted between your browser and our servers is encrypted using Secure Sockets Layer (SSL) or Transport Layer Security (TLS) protocols.
• PCI-DSS Compliance: Our payment processing systems comply with the Payment Card Industry Data Security Standard (PCI-DSS) to protect cardholder information.
• Access Controls: Access to personal data is restricted on a need-to-know basis and protected by role-based access control systems.
• Firewalls and Intrusion Detection: We use firewall technology and intrusion detection systems to monitor network traffic and prevent unauthorized access.
• Data Minimization: We only collect and retain the personal information necessary for the purposes described in this policy.
• Regular Security Audits: We periodically review and update our security practices and infrastructure.
• Employee Training: Our staff are trained in data protection best practices and the proper handling of personal information.

Despite our best efforts, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security, and you should take appropriate precautions when sharing information online. In the event of a data breach affecting your personal information, we will notify you as required by applicable law.

7. Your Rights and Choices

Depending on your state of residence and applicable law, you may have the following rights regarding your personal information:

7.1 Right to Know and Access

You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you, the sources of that information, our business or commercial purposes for collecting it, and the categories of third parties with whom we have shared it.

7.2 Right to Correction

You have the right to request that we correct inaccurate personal information that we maintain about you. You may also update certain account information directly through your profile settings.

7.3 Right to Deletion

You have the right to request that we delete personal information we have collected from you, subject to certain exceptions (e.g., where we are required to retain data for legal compliance, fraud prevention, or to complete a transaction you requested).

7.4 Right to Data Portability

Where technically feasible, you may request a copy of your personal information in a structured, commonly used, and machine-readable format.

7.5 Right to Opt Out of Marketing

You may opt out of receiving promotional communications from us at any time by:

• Clicking the "Unsubscribe" link in any marketing email
• Adjusting your notification preferences in your account settings
• Contacting us directly at [email protected]

7.6 California Residents — Additional Rights Under CCPA/CPRA

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA):

• Right to Know: Request disclosure of personal information collected, used, disclosed, or sold in the past 12 months.
• Right to Delete: Request deletion of personal information, subject to legal exceptions.
• Right to Correct: Request correction of inaccurate personal information.
• Right to Opt Out of Sale or Sharing: Direct us not to sell or share your personal information with third parties for cross-context behavioral advertising. Note: We do not sell personal information for monetary consideration.
• Right to Limit Use of Sensitive Personal Information: Restrict our use of sensitive personal information to specific, permitted purposes.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights.

To submit a CCPA/CPRA request, please contact us at [email protected]. We will verify your identity before processing your request and respond within 45 days as required by law (with a possible 45-day extension where necessary).

7.7 Authorized Agents

California residents may designate an authorized agent to submit privacy rights requests on their behalf. The authorized agent must provide written authorization signed by the consumer, and we may require the consumer to verify their identity directly with us.

7.8 Other State Privacy Rights

Residents of other U.S. states with enacted consumer privacy laws (including but not limited to Virginia, Colorado, Connecticut, Texas, and Florida) may have similar rights to access, correct, delete, and opt out of certain data processing activities. We honor requests submitted by residents of these states to the extent required by applicable law.

8. Cookies and Tracking Technologies

Our Website uses cookies and similar tracking technologies to enhance your browsing experience, analyze traffic patterns, remember your preferences, and deliver targeted advertising. Cookies are small text files stored on your device by your web browser.

8.1 Types of Cookies We Use

8.2 Managing Cookies

You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our Website. You may also opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on. For interest-based advertising opt-outs, visit the Digital Advertising Alliance or Network Advertising Initiative.

For full details on our cookie practices, including a complete list of cookies used, please refer to our Cookie Policy available on our Website.

9. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting obligations. Our general retention periods are as follows:

When personal information is no longer required, we securely delete or anonymize it in accordance with our internal data disposal procedures.

10. Children's Privacy

We do not knowingly collect, use, or disclose personal information from children under the age of 13 in violation of the Children's Online Privacy Protection Act (COPPA). Our Website and Services are not directed to children under 13, and we do not intentionally market to or solicit information from minors.

If you are between the ages of 13 and 17, please do not use our Services without the involvement and consent of a parent or legal guardian. We encourage parents and guardians to monitor their children's online activity.

If we become aware that we have inadvertently collected personal information from a child under 13 without verifiable parental consent, we will take prompt steps to delete such information. If you believe we have collected data from a child under 13, please contact us immediately at [email protected].

11. International Data Transfers

Anthony's Coal Fired Pizza operates within the United States. Our servers, systems, and primary data processing activities are located in the United States. If you are accessing our Services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States, where privacy laws may differ from those in your home country.

By using our Services, you consent to the transfer of your information to the United States and acknowledge that your data will be subject to applicable U.S. federal and state privacy laws. We implement appropriate safeguards when transferring data internationally, and we will comply with applicable data transfer requirements to the extent required by law.

12. Third-Party Links and Services

Our Website may contain links to third-party websites, applications, or services that are not operated or controlled by Anthony's Coal Fired Pizza. These include links to social media platforms, third-party delivery services, and partner websites. This Privacy Policy applies solely to our Website and Services.

We are not responsible for the privacy practices or content of any third-party sites. We strongly encourage you to read the privacy policies of every website you visit. Clicking on a third-party link does not constitute an endorsement by us of that third party's privacy practices.

13. Do Not Track Signals

Some browsers offer a "Do Not Track" (DNT) feature that sends a signal to websites requesting that your browsing activity not be tracked. Currently, our Website does not respond to Do Not Track signals because there is no industry-wide standard for how to interpret or respond to such signals. We will revisit this policy as uniform standards emerge.

14. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time to reflect changes in our data practices, legal requirements, or operational changes. When we make material changes, we will:

• Update the "Last Updated" date at the top of this page
• Post a prominent notice on our Website homepage or login page
• Send an email notification to registered users where required by law

Your continued use of our Services after the effective date of any updated Privacy Policy constitutes your acceptance of the revised terms. We encourage you to review this Privacy Policy periodically.

15. How to File a Complaint

If you believe your privacy rights have been violated, we encourage you to first contact us directly so that we can attempt to resolve the matter promptly.

You may also file a complaint with applicable authorities:

15.1 Federal Trade Commission (FTC)

If you believe we have engaged in unfair or deceptive practices in violation of the Federal Trade Commission Act, you may file a complaint with the FTC:

• Online: reportfraud.ftc.gov
• Phone: 1-877-382-4357
• Address: Federal Trade Commission, 600 Pennsylvania Avenue NW, Washington, D.C. 20580

15.2 California Attorney General (for California Residents)

California residents may file complaints related to CCPA/CPRA violations with the California Privacy Protection Agency (CPPA) or the California Attorney General's Office:

• California Privacy Protection Agency: cppa.ca.gov
• California Attorney General: oag.ca.gov

15.3 State Attorneys General

Residents of other U.S. states may contact their respective state Attorney General's office to report suspected violations of applicable state privacy laws.

16. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please do not hesitate to contact us. We are committed to addressing your inquiries promptly and thoroughly.

We will make every effort to respond to privacy-related requests within 30 days of receipt, and no later than the timeframes required by applicable law. In cases where additional time is needed, we will notify you of the delay and provide an updated expected response date.

This Privacy Policy was last updated on May 27, 2026. All previous versions of this policy are superseded by this document. Anthony's Coal Fired Pizza reserves all rights not expressly granted herein.